Tazza D’oro is located in the Highland Park neighborhood in Pittsburgh. Our friends Jay & Nate were approached to redesign their website and asked us to come up with a few ideas for their branding.

Tazza D’oro is located in the Highland Park neighborhood in Pittsburgh. Our friends Jay & Nate were approached to redesign their website and asked us to come up with a few ideas for their branding.

We looked at a range of ideas from hand-lettering to an option inspired by Italian cafe signage that led to a creation of a custom typeface.

We refined the hand lettering approach until we created a distinctive and bold signature mark.

We looked at a range of ideas from hand-lettering to an option inspired by Italian cafe signage that led to a creation of a custom typeface.

Thanks to Jay & Nate for the awesome project.

We refined the hand lettering approach until we created a distinctive and bold signature mark.

Thanks to Jay & Nate for the awesome project.

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code by Jared – photos by Shannon

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